We Analyzed 248K Reddit Posts: What Drives Visibility in AI Search [Study]
We analyzed 248,000 Reddit posts to uncover what makes certain threads appear in AI search results. Learn which post types, engagement levels, and formats drive visibility.
Meet our AI Visibility Toolkit — Discover how you appear across LLMs and get AI-powered strategy recommendations.
Explore the toolkitAleksandr is a Marketing Data Scientist with 6+ years of experience turning user behavior into growth strategies. Passionate about connecting data and business, he’s always looking for better ways to tell stories with numbers that support Semrush’s thought leadership
We analyzed 248,000 Reddit posts to uncover what makes certain threads appear in AI search results. Learn which post types, engagement levels, and formats drive visibility.
We studied the domains most frequently cited by AI tools and found a significant drop for Reddit and Wikipedia. See the research.
We analyzed 1,000 domains to uncover how backlinks influence AI-generated answers. The verdict: quality and authority drive visibility in AI search.