Local SEO11 min read
Local SEO: What Is It & How to Do It
Local SEO is the process of improving search visibility, traffic, and brand awareness for local businesses.
Carlos Silva is a content marketer with 10+ years of experience in both in-house and agency roles. His expertise encompasses content strategy, SEO, content creation, and email marketing, with a focus on AI-enhanced content production. Carlos brings a comprehensive understanding of both traditional and AI-assisted digital marketing to his current role at Semrush, where he researches, edits, and writes for the English blog, helping readers navigate the evolving landscape of online marketing.
Expertise
- content writing
- content strategy
- on-page seo
- keyword research
Education
- BA in Economics Management
Author
General SEO19 min read
SEO Checklist: 41 Tips to Optimize Your Website
Use this SEO checklist to improve your website’s search engine rankings.
Keyword Research8 min read
How to Do Keyword Clustering & Why It Helps SEO
Keyword clustering is the process of grouping keywords based on search intent. Learn the right way to do it.
Contributor
AI7 min read
AI SEO Tips: How to Earn Citations & Mentions in AI Search
Learn 7 AI SEO techniques to earn visibility in LLMs + how to track it.
Content9 min read
Traditional SEO vs AI SEO: What You Actually Need to Know
Traditional SEO optimizes for search engines like Google. AI SEO optimizes for AI platforms and search features.
AI9 min read
AI Content Marketing: What It Is & How to Get Started
Discover how AI tools can streamline your content marketing so your team creates better content in less time.